Selling your medical writing business: What is involved?

Tuesday, Feb 16, 2016
Discussion With Chrystie Leonard about the sale/purchase of Hitt Medical Writing and considerations when selling your medical writing business.

 
What is involved in selling your medical writing business and getting it ready for sale? What do buyers look for in a business?

Join me as I talk to my business partner Chrystie Leonard about what to look for in a business purchase and also what to consider if you ever want to sell your medical writing business. Maybe as a freelance medical writer, you have never thought about how your business is going to end, but end it must at some point!

Chrystie, who has formerly conducted several mergers and acquisitions transactions in corporate America, bought into Hitt Medical Writing, LLC, in August, 2015, and together we formed Nascent Medical, LLC.

Part Two: Physician Education Using Off-Label Indications

In today’s medical environment there is a two-fold element of risk that affects a medical device company. It is comprised on the one hand by the risk of improper treatment through the agent’s lack of scientific disease state knowledge, and on the other by the medical device company’s fiduciary duty to ensure patient safety, including the facilitation of proper education to the physician of off-label indications. The body of law that regulates the marketing of medical device products in the United States is the Drug and Cosmetic Act, which places a restriction on off-label marketing and advertising. To date, proponents have argued that off-label utilization is a First Amendment right necessary to ensure that patients receive the most effective treatment. Read more about physician education using off-label indications.

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When Poor Communication Puts You at Legal Risk

In recent case reviews, off-label promotion of medical devices and pharmaceuticals has been presented as a prime focus for government investigation.  Learn more about how poor communication puts you at legal risk.

This is no doubt due to the two-fold nature of the issues surrounding off-label promotion. In the first place, off-label promotion is an illegal activity that violates federal law; secondly, it places individual employees and the corporations for which they work in jeopardy since infractions for such activities can include incarceration and heavy fines, for the employee as well as the corporate entity. Though the majority of off-label promotion cases have transpired from rather limited causes such as poor communication and inadequate corporate training programs, more than a few categories of off-label marketing complaints were observed during a legal query for this article. These included expansions to unapproved diseases, unapproved disease subtypes, and unapproved drug doses.

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Getting your medical writing company to rank on Google

Trying to grow your medical writing company and know you know you need to work on your marketing strategy? Today we are sharing tips on getting your medical writing company to rank on Google.<h/3>

In the latest episode of the Medical Writers Speak podcast Emma talks to Amy Tippins, CEO of RTL Digital Media, a company that helps with SEO, blogging, social media strategy and provides a range of other services. Amy provides lots of useful info on how to promote your business through an effective web strategy in order to start getting your medical writing company to rank on Google. You can’t afford to miss this!!

 

5 Things to Consider Before Taking on Subcontractors

If you find yourself turning away work routinely, good for you! You are obviously excelling at both 1) customer service and 2) delivering the writing that your clients want and need so that they keep coming back for more. You may be thinking from time to time about using subcontractors, but where to start? Here are 5 things to consider before taking on subcontractors. By Emma Hitt Nichols, PhD

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Medical science liaison vs medical writing

Making a career choice between medical science liaison vs medical writing

http://traffic.libsyn.com/medicalwritersspeak/Williams_finalb.mp3

Our guest is Dr. Jennifer Williams. Jennifer holds a law degree from Western Michigan University Law School. She also brings twenty-five years of experience working within the healthcare industry. She has been both a Medical Science Liaison (MSL) and has implemented an MSL program. Jennifer serves on the Advisory Committee for the MSL Society and currently she represents Nascent Medical as our MSL Advisor.

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Medical Science Liaison and Data Management

The approach to publication review, data analyses, data storage and information development can vary widely among industry professionals.  Additionally, this information can be used to assist in establishing curriculum for educational programs  – this can be possible through the subsequent analyses and identification of clinical gaps, scientific gaps, and knowledge gaps throughout the referenced material.  This process of collection and analysis of data leads to a standardized approach toward data management and knowledge transformation techniques within a MSL group, which in turn can evolve into best practices. Medical science liaisons need to be very good at data management.  (more…)

Medical Science Liaison approach to Strategy

The Medical Science Role: To become an effective Medical Science leader it is critical to understand the role of the Medical Science Liaison and to understand the legal philosophy that guides the Medical Science strategy. To provide light on these areas we will proceed through a few of the important factors and steps that lead to a good approach to strategy for a medical science liaison.

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